Marketers, especially in the Direct Mail space, have to actively consider who their client's target market is and what motivates them. In...

Milestone Marketing Solutions wishes everyone a safe and celebratory Independence Day. If you're able to be with family or friends, we...

It's tempting to ask the question, "When will we be back to normal?". That might not be the right inquiry, though. The innovations taking...

Today marks the beginning of a new phase of leadership at the post office. USPS has been more essential than ever through the last few...

With regulations changing regarding outbound marketing, new opportunities will arise to fill the gaps left by new restrictions. This law...

Following up from our previous post, we'll be taking a look at who's getting targeted and who's doing the targeting. We'll take a look at...

Don’t start cheering yet, but a new law, the TRACED Act, could be heavily regulating those nosy, outbound sales calls and robocalls. The...

Milestone has not taken the foot off the gas pedal throughout this health emergency, and we have positive numbers to report. A major...

A variety of industries rely on trade show leads, and in the near term we've seen this marketing strategy come to an abrupt halt. We'll...

During these unique times, the marketing landscape has changed as many people are working from home. Digital fatigue has set in as more...

The United States Postal Service keeps our country connected every day, including now during the COVID-19 emergency. With recent changes...

In my 25 years of business, I have encountered many ups and downs but nothing quite like the Covid-19 experience. We have to think on our...

Investigative journalists dug in to the world of digital advertising and asked an important question, is it truly effective?

"...the tactile nature of direct mail can register in a way digital media cannot..."

Six industries leading sales with direct mail.